Google Ads · SEO · Tracking

We fix ad accounts that spend more than they make.

Selling online or booking jobs locally — we rebuild the campaigns, product feeds and tracking until the money going in comes back out. Every number below is from a live account we manage.

Findings are yours to keep No contract, no retainer to start Reply within 24 hours

11.5x Return on ad spend Outdoor living brand — up from 6.5x, on 13% less budget
−47% Cost per lead Deck builder — $122.69 down to $65.60 in a year
5.1x Organic clicks Our own site — in six months, from Search Console

Proof of work

Live accounts. Verified numbers.
Not stock screenshots.

Every figure below is pulled straight from the Google Ads and Search Console accounts I manage, compared like-for-like against the same period a year earlier.

Google Ads · eCommerce

Stoett.com

Retractable screens & outdoor living, USA

11.5x return on ad spend

53% more revenue on 13% less ad spend.

  • Revenue from ads ▲ 53%
    Before$444,957
    After$680,494
  • Ad spend (lower is better) ▼ 13%
    Before$68,025
    After$59,026
  • Return on ad spend ▲ 76%
    Before6.5x
    After11.5x

What changed: rebuilt Performance Max on a cleaned-up Merchant Center feed, moved it to target-ROAS bidding, and pulled budget out of the segments buying clicks instead of buyers.

12 months (Sep 2025–Aug 2026) vs the 12 before

Google Ads · Local lead gen

Custom Deck Creations

Deck design & build, USA

+31%more leads

And each one costs 15% less than it did a year ago.

  • Leads & calls (peak season) ▲ 31%
    Before240
    After315
  • Cost per lead (lower is better) ▼ 15%
    Before$93.44
    After$79.16
  • Best month: Aug 2026 cost per lead ▼ 47%
    Aug ’25$122.69
    Aug ’26$65.60

What changed: fixed lead tracking so real enquiries and calls were counted properly, then moved budget into the local campaign that actually books jobs and away from broad match that was burning it.

Peak season Jun–Aug 2026 vs Jun–Aug 2025

SEO · Our own site

Datametrik.com

We run the same playbook on ourselves

5.1x organic clicks

In six months, from Google Search Console.

  • Clicks from Google ▲ 415%
    Before88
    After453
  • Search impressions ▲ 571%
    Before9,273
    After62,190
  • Avg. mobile ranking (lower is better) ▼ 15 spots
    Before#26.4
    After#11.3

What changed: built topic clusters around high-intent programmatic and analytics queries, tightened internal linking, and cleared the technical issues holding pages back.

Last 6 months vs the 6 before · Search Console

Earlier client work

Prosoccer.com — rebuilt category and sub-category structure, fixed dead pages and on-page targeting across the site. Ranked the keywords that mattered and helped drive a 4x increase in sales.

Advtribe.in — cleared the technical issues on a Shopify store, then ranked two high-value product keywords — one of them above the manufacturer’s own listing. Both became top sellers.

  • Google Ads / PPC
  • SEO
  • Shopify SEO
  • Merchant Center feed optimization
  • GTM & GA4 tracking fixes
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