About Us
Built by Working Programmatic Traders, Ad Ops Specialists & Digital Marketers
At Datametrik.com, we don’t publish generic marketing theory. Every guide, platform manual, tracking tutorial, and interview handbook is written, tested, and verified against live ad platforms by practitioners who manage real budgets and complex campaigns every day.
Written From Live Practice
From DV360, CM360, and The Trade Desk (Kokai) to Meta Ads, SEO, and Shopify growth—our resources are built by specialists actively working inside the platforms.
Rigorous Technical Verification
Every article and handbook undergoes multi-stage editorial review to verify bidding mechanics, Floodlight/CAPI tag setups, auction workflows, and platform updates before publishing.
Actionable & Practical
Whether you are troubleshooting conversion discrepancies, scaling programmatic media plans, or preparing for senior ad tech hiring rounds, our focus is real-world execution.
Meet the Team Behind Datametrik
The strategists, writers, and technical editors driving our platform guides, digital marketing blogs, and ad tech resources.
Kundan Singh
Kundan oversees Datametrik’s platform architecture, website development, and publishing operations while actively contributing to the writing team. With deep roots in programmatic advertising, ad tech ecosystems, and technical SEO across leading agency environments, he ensures every resource delivers practical, field-tested value.
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Chetna Anand
Chetna leads content creation at Datametrik, translating complex programmatic workflows, paid media strategies, and SEO frameworks into clear, actionable guides. Drawing on her digital marketing and agency experience, she crafts comprehensive tutorials that help marketers master modern ad tech stacks.
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Abhilash Boini
Abhilash spearheads technical editing and platform verification at Datametrik. With extensive experience across global agency groups including WPP, Cognizant, and Dentsu, he audits our programmatic trading guides, DSP/ad-serving documentation, and campaign optimization playbooks for 100% real-world accuracy.
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Nishant Kumar Singh
Nishant reviews, edits, and validates Datametrik’s technical content and interview handbooks. Backed by deep programmatic media buying, tracking, and ad operations expertise across established global agencies, he ensures every troubleshooting step, bidding scenario, and platform workflow holds up in live accounts.
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